The Digital Octopi is the solo practice of Jordan Anderson — a Creative Operations and Program Development leader with over a decade of experience building the operational infrastructure that connects UX, product, creative, and enterprise program management. From building UX programs at Google and Amazon to directing brand activations at major music festivals to shaping the narrative architecture of immersive world-building experiences — the work spans industries, disciplines, and scales. The throughline is always the same: complex problems, clean solutions, and teams that actually feel enabled.
Every engagement starts the same way — by listening. Before anything is built, diagnosed, or recommended, the priority is understanding the team, the culture, and the specific shape of the problem at hand. From there, the work moves through a deliberate process: discover the gaps, build the right systems, enable the people, and refine as the work evolves. Nothing is templated. Every solution is bespoke.
Great work doesn't happen by accident — it happens because someone built the conditions for it. The belief behind The Digital Octopi is simple: when the right systems, processes, and people are in place, creative and operational excellence aren't just possible — they're inevitable. This practice exists to build those conditions, remove friction, and make space for teams to do their best work.

The kind of career that makes sense in hindsight — and makes complete sense once you see the pattern.
It started in creative production. Years of building things from scratch, managing talent and vendors, directing shoots, producing events, and figuring out how to make complex moving parts land cleanly under pressure. Jordan was doing program management and UX work long before those words existed in the vocabulary. People trusted the instincts before the credentials existed to back them up.
The credentials caught up. PMP. Certified Product Manager. GA certified in UX Research and Design. CSM in progress.
The pattern that emerged across every chapter — hired for one thing, trusted with the mission.
That pattern isn't coincidence. It's what happens when someone combines genuine operational rigor with creative instincts that organizations recognize and reach for.
Los Angeles based. Globally minded. Always building something worth building.

Startups: You have a project, a problem, or a program that needs to be built. Let's talk about how The Digital Octopi can help.

Enterprises: You're looking for a full-time Senior Program Manager and Creative Operations Leader.








The Motion UX program needed a foundation — roadmap structure, WIP and Launch Review cadences, and alignment across Design, Engineering, and Product on the Search Results Page. It got all of that, built from scratch — and is currently in active launch experimentation.
Two broken research vendors. Inconsistent quality. Misaligned processes. The diagnosis led to market-specific SOPs, a full vendor consolidation, and redirected savings that expanded research into Japan — more coverage, less spend, zero chaos.
Conceived and produced an end-to-end corporate event that brought real Amazon customers onto a panel in front of 100+ designers and product managers — handling recruiting, production, internal marketing, and custom swag from start to finish.
Two simultaneous brand activations at one of New York's biggest music festivals — a full custom salon build-out for OGX featuring 12 stylists across a playhouse and two VIP areas, running alongside a festival beauty activation for GoPuff. Vendor management, talent coordination, and flawless execution — all at once.
Strategy, production, direction, and distribution — all under one roof. The result: 335% follower growth and 3,133% view growth with only 16% paid spend.
Files coming soon.
Whether you're looking to hire Jordan full-time or engage The Digital Octopi as a resource for your next project — the conversation starts here.
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